Yi Ping is a digital BD executive with almost a decade of experience in digital entertainment, both in and outside of the U.S. Currently, she is the Vice President of Digital Business Development at Warner Music Group (WMG), where she is responsible for sourcing and negotiating new business partners and licensing opportunities, with a focus on emerging companies, new technologies and innovation. Prior to WMG, Yi Ping developed new revenue and business opportunities for Linktone, a Nasdaq-listed mobile entertainment service provider based in Shanghai, China. Yi Ping has also worked as a markets reporter for the online financial news site, TheStreet.com. Yi Ping, who hails from Singapore, graduated magna cum laude from Brown University and holds an M.B.A. from Columbia University.