Instagram is a free photo and video sharing app. Users can upload photos or short videos and share them with followers or with a select group of friends. Users cannot directly save photos that other users posted. Though the desktop page is available for viewing content, posting photos can only be done through the mobile app.
The Brown University Instagram account @brownu posts profiles of students, news items and beautiful scenery around Brown. It connects with students, alumni, parents, and the broader Brown community through images and short videos.
Hashtags are widely used on Instagram. They are words, phrases and categories preceded by the pound sign (#). They are used for driving discussion or conversation around an issue or idea, as well as for categorizing posts. They are like subject lines in emails or tags added to blog posts. Users can hashtag anything that they think are related to the photo they post. #BrownUniversity is used for user-generated-content photo submissions. University Communications will filter through the #BrownUniversity hashtag to find content to post on the official @brownu account.