Snapchat is an image and video messaging mobile app that is primarily used for creating video messages referred to as Snaps.

Snaps can consist of a photo or a short video, and can be edited to include filters and effects, text captions and drawings. Snaps can be directed privately to selected contacts or to a semi-public Story. The private message photo snaps can be viewed for a user-specified length of time (1 to 10 seconds) before they become inaccessible. University Communications uses Snapchat to generate unique videos and photos that share student life and campus events.

Brown University students can apply for an official brown-u "Snapchat Student Takeover" here. Taking over the official Brown University Snapchat account for a day is a great way to show off a student group, club, department, event or team. Students must agree to the official Snapchat Student Takeover Guidelines and Permissions and must be logged in with a email address to access the Snapchat Takeover form.

Snapchat tailors to a younger audience and adopts a less official voice. An early adopter of Snapchat's Campus Stories, Brown aims to use Snapchat as a channel to engage with current and prospective students, as well as the broader Brown community. Add brown-u on Snapchat!

Visit the Snapchat Help Center to discover tips and tricks, find answers to common questions, and get help. Visit On-Demand Geofilters to create a customized digital sticker for your next event.